بررسي تاثير هوشمند سازی شهرها در موفقيت مديريت زنجيره تامين (مورد مطالعه: فروشگاه اینترنتی دیجی کالا)

•   آرشیو : نسخه تابستان 1401
•   کد پذیرش : 11337
•   موضوع : سایر شاخه ها
• نویسنده/گان : | اکرم محمدی، معصومه چهارمحال
•   زبان : فارسی
•   نوع مقاله : پژوهشی
•   چکیده مقاله به فارسی : اهدف سیستم‌های مدیریت زنجیره تامین (SCM) افزایش کارایی زنجیره تامین برای تحویل صحیح محصولات به مشتریان در سازمان‎های توزیع است. علاوه بر این، فرایند هوشمندسازی شهرها این رویکرد را در بسیاری از سازمان‌ها و شرکت‌ها دچار تحول کرده است.
  تحقیق حاضر با هدف تأثیر شاخص‌های شهر هوشمند بر موفقیت سیستم زنجیره تامین انجام گرفت. این تحقیق، از نظر هدف، کاربردی و از نظر روش گردآوری داده‌ها، توصیفی - پیمایشی است. داده‌های مورد نیاز با روش نمونه‌گیری تصادفی از مشتریان فروشگاه اینترنتی دیجی کالا و با استفاده از ابزار پرسشنامه جمع‌آوری‌شده است، که روایی پرسشنامه با روایی صوری و سازه و پایایی آن با استفاده از ضریب آلفای کرونباخ مورد تایید قرار گرفته است. نتایج تجزیه‌وتحلیل داده‌ها از روش معادلات ساختاری ساختاری با استفاده از نرم افزار Smart PLS نشان داد، سیستم‌های حمل و نقل هوشمند، خدمات مبتنی بر ابر، اینترنت اشیاء و دانش شهری تاثیر معناداری بر موفقیت سیستم‌‌های زنجیره تامین دارند. نتیجه این مطالعه می‌تواند به طور قابل ملاحظه‌ای به سازمان‌ها و شرکت‌ها با بینش‌های متعددی در مورد نقش هوشمند‌سازی شهرها در موفقیت سیستم‌های زنجیره تامین در ارتباط با مشتری کمک کند و استفاده از سیستم‌های اطلاعاتی یکپارچه مانند اینترنت اشیا، رایانش ابری، سیستم های حمل و نقل هوشمند و موارد دیگر در این بخش از مدیریت سازمان بسیار مهم است. بنابراین، جنبه‌های مربوط به این عوامل باید مورد توجه هر سازمان در تلاش برای توسعه سیستم‌های مدیریت زنجیره تامین باشد.
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•   کلمات کلیدی به فارسی : سیستم‌های مدیریت زنجیره تامین، اینترنت اشیا، دانش شهری، شهر هوشمند.
•   چکیده مقاله به انگلیسی :
•   کلمات کلیدی به انگلیسی :
•  صفحات : 1-17
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